Tales from the Whale - alphawhale - a data-driven pod

Tales from the whale

Customer Reviews: The Acquisition Strategy You Can't Ignore

Reviews serve as a guide to consumers helping them make better choices. Reviews from existing deligh...

Which ad formats work best at different stages of the customer journey, including driving brand awar...

With so many brands and marketers trying to adapt amidst economic decline, does it make sense to kee...

Want better results with your email marketing in the new year? Here are some key takeaways to gettin...

Australia has one of the worst abandoned cart rates in the world. Use these tips to improve your aba...

A quick read for recruiters to improve email marketing campaigns. Learn how to check your email auth...

Emojis are a fun, attention-grabbing way to increase your email open rates. Learn about the best way...